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Making Mistakes: the 13th edition of Posterheroes
The 2024 edition continues Favini’s collaboration with the graphic illustration and social communication competition organised by the non-profit cultural association Plug, together with ITCILO and the Time2 Foundation. Creatives from all over the world were invited to design a 70 X 100cm poster about another important social issue.
Whilst the previous edition – Beautifully Diverse, Redefining disability – aimed to represent disability in a different sense, normalising it and highlighting its positive connotations, this latest edition is called Making Mistakes.
“Let us celebrate our ability to turn failures into opportunities, revealing the resilience and creativity that characterize the human spirit” – Brief 2024, Posterheroes.
4925 posters from 117 countries questioned our collective aversion to mistakes, by promoting a more realistic version, emphasising and celebrating the imperfections that are useful to our shared humanity.
From these entries, 40 winners of the 2024 edition were selected by an international jury of 12 members, all renown in the world of graphics, art and illustration. From the 40, 2 illustrations were chosen as Highly Commended by Favini and Fondazione Time2.
The Calendar 2025 a closer look
The printed Calendar consists of 12 of the 40 winning illustrations from the 2024 edition of Posterheroes. A masterpiece to experience, both visually and to the touch, the result of meticulous work before and during printing: The artists’ illustrations were prepared, converted into print files and enhanced.
Litho, silkscreen and hot foil narrate the numerous points of view on the subject, from an error as pride to be seen, to changing the viewpoint of a failure, offering many insights to be learnt while looking through the Calendar.
Even the cover of the Calendar is unusual, as it recalls error and imperfection with several papers of different size and colour. This in turn is a nod to the recent Shiro Echo mailing which launched the new shades of this range made with 100% recycled fibres.
The cover is enhanced with silver details printed in litho, while the Posterheroes logo and the year 2025 are in a Kurtz white opaque foil.
The Folder which contains the Posterheroes 2025 Calendar is singer sewn and made from Favini paper. Each Folder is unique, in the choice of paper, in the thread used for the stitching as well as the print on it. Image overlays, print test colour scales visible in the edges, threads of different colours and lengths combine to make each folder unique and an unrepeatable piece.
The Calendar features a remarkable and unique coil binding due to the size of the sheets. The cover, contents page and twelve illustrations were printed on Favini paper of various types, weights, finishes and colours.
A look and feel at the months of the Posterheroes Calendar
The variety of illustrations on different papers along with the different print techniques allows us to pause and reflect on each of the works and their meanings. Foil, litho, screenprint are some of the techniques used, let us see the most interesting illustrations from this perspective.
Stefano Dorigo’s illustration received Favini’s Highly Commended in January. A pile of crumpled sheets of paper make up a mountain from which the character manages to reach a small window and exit the scene. The illustration was printed on Favini Dolce Vita Recycled 140 gsm CMYK litho and a black Kurtz foil is applied to the window.
Errors can measure our growth according to the illustration by Alice Tonon and printed on Refit Denim Dusk Blue FM 250 gsm. For its reproduction on paper a CMYK UV litho was used, underpinned with litho white to produce the blue rectangle. Further three-dimensionality was given by the printing of the markers on this vertical ruler.
Shiro Echo White 160 gsm was chosen to print the illustration by Angela Mayces Buela. The word “Error” is printed by litho and the correction by grey tape to read as “Effort” is produced by a silkscreen print which is made more three-dimensional by the high gloss varnish applied to the tape folds.
Do you like it? Stay connected on our social networks to discover the calendar along the year 2025 with us.